These days, when you depart from Pudong Airport, you won’t miss the creative HSBC Podium. JCDecaux Shanghai Airport offers a media solution to HSBC for the 2009 World Golf Championship – HSBC Champions.

On the podium, passengers can find out detailed information about the golf tour, while having a lot of fun with interactive games.

Along with the departure podiums, HSBC has also chosen the arrival corridor light box to welcome the passengers arriving in Shanghai. Through these tailor-made media solutions, HSBC communicates with its target audience and effectively fosters the brand recall.