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Brand Exposure Opportunity @ World Expo 2010 Shanghai

　

　

World Expo – The media exposure opportunity beyond comparison

      •  May 1st to Oct 31st 2010, six months duration even much longer than the Olympics
      •  185 countries and 46 international organizations have confirmed to participation

World Expo – The unprecedented passenger peak in Shanghai Airports

      •  Up to 70 million participants bring enormous passengers
      •  Increase the daily flights from 1,200 to 2,000 for Shanghai World Exp
　

　

The two airports are the major gateway to Shanghai for the Expo visitors and tourists.

Outdoor media would be the best choice to deliver communication messages as visitors will be active and mobile and they will be limited to traditional mass media.

It has been estimated that there will be 20 million additional visitors travelling by plane during the World Expo period.

To reach them effectively, JCDecaux Shanghai Airport proposes a wide range of special media at Pudong and Hongqiao Airport.